FdA Tailoring
My passion for tailoring started when I was working in the advertising industry back home in Brazil, and I felt very inspired to update/modernize the daily garments of the modern woman. The modern woman who loves herself above all, she does not miss nor has time for futility, she is the one that works, she believes that work magnifies her ambitions. She is independent sentimentally. She is the one that is courageous, a companion, confidant and a lover. She is one that can be both strong and sweet, messy and beautiful, the modern woman is not afraid of anything or anyone, looks life squarely in the face, speaks what is on her mind and what she feels. In addition to that, while still working as an account manager in an advertising agency, I decided to express my ideas and through that I have developed my own fashion collection of white shirts â Womenswear which has required discipline and initiative for self-learning through extensive research. In order to enhance my skills in this area, I decided to study Tailoring at London College of Fashion. I am currently doing my second year, and I feel I have made the right decision changing my life so drastically, however my background is well reflected in my work and has aided me in developing a collection. It is important, if not essential to know you costumer profile and play around that. Also Inspired by cinema, arts and photography, as a tailoring designer I have developed a wide range of technical skills including research, design process, fabric knowledge, pattern cutting, sewing and Adobe Photoshop, Illustrator and InDesign. In my last collection my idea was to represent the women from the Middle East through the eyes of three local Middle Eastern contemporary photographers. I believe the women in this project very much compliment my initial starting point of inspiration and I wanted to explore the juxtaposition of independent and dependent individual however retaining the sense of strength and femininity. Their power is related with the heart and this is the organ which is the strongest one. The heart is the carrier of the brains messages to her body and needs to have protection in her chest where anything and everything is held. The collection reflects, in fabrics the concept juxtaposition. This can be seen in the use of heavy and light cloth, shine and matte, the same as her sensibility, power and femininity