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BA (Hons) Cordwainers Footwear: Product Design & Development
B R A N D C O N C E P T Mobility, Style & Comfort is the heart of Holiday footwear. The brand's ultimate goal is to establish a reputation for the perfect city holiday shoes - hence the name Holiday - for the women who are creative, independent and well travelled. P R E S S "When I saw Hiroe Haruki wearing her own shoes at the exhibition, I immediately thought of the possibilities should her shoes be taken to production stages. She hasn't just come up with a collection but a brand concept as well to create the perfect city holiday shoes. Travellers and nomads inspired Haruki to create shoes that unify techniques from various cultures. They are shoes that are meant to be well-travelled and well-worn. Using wet-molding, her soles are designed for practicality and comfort and the neon cord detailing gives the shoes the design oomph they need. Here's hoping Haruki and her shoes for Holiday take off." - Style Bubble (http://www.stylebubble.co.uk/style_bubble/2012/07/shoes-n-things.html) Winner of the shoe category of WHO'S NEXT Blog Contest. The collection will be presented in Paris in January 2013. (http://tradeshows.whosnext.com/en/4-winners-for-the-whos-next-blog-contest/) A B O U T With a background in product design, Hiroe has keen eyes in details, finding significance in experimenting with materials and challenging conventional construction whilst considering practicality. Hiroe has gained invaluable work experience at Celine, Chau Har Lee and Roland Mouret. She is currently seeking employment in the footwear/fashion industry. C O N T A C T Email: hiroeharuki@hotmail.co.uk Linkedin: uk.linkedin.com/pub/hiroe-haruki/5a/798/566 Thank you for your interest!
